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Google Wallet

Carry all your essentials in one place and move around the city securely
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Google Wallet is a secure digital wallet that simplifies access to public transportation. It keeps everything protected in one place, allowing users to access payment cards, loyalty cards, concert tickets, and more; right from their Android phone.
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The challenge

While many cities are investing in public transportation to reduce emissions and congestion, the rider experience can often be cumbersome. Physical tickets can be lost, fare systems can be confusing, and communication from transit agencies about delays or benefits can be disjointed. This friction can discourage people from choosing public transport over their private vehicles, hindering a city's sustainability goals.

How Google Wallet helps cities

Google Wallet transforms the public transit experience by making it seamless and digital. By allowing users to buy, store, and use transit tickets directly from their phone, it eliminates the need for physical cards and simplifies the process of paying for fares. This helps build trust in the ticketing system and encourages more people to use public transport.
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Key benefits

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Digital transit payments
Users can digitize transit tickets, allowing them to buy and store digital transit passes, track their spending, and see their fare cap progress, all within the app. The app supercharges the impact of fares policy by allowing users to see their progress towards fare caps and view savings from transfer discounts, off-peak journeys, and pollution days, making transit policies more transparent and effective.
Real-time transit updates
Real-time updates and information keep users informed of changes to departure times with information pulled from Google Search and they receive updates if their departure information changes.
Better customer relationships
Google Wallet also helps build the customer relationship, as transit authorities can engage with all mobile customers by sending push notifications to highlight benefits and resolve issues, fostering a stronger relationship with their riders.
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Impact on users and cities

For cities, Google Wallet is a powerful tool to promote sustainable transportation and increase public transit ridership. By making transit more convenient and user-friendly, cities can encourage a modal shift away from private cars, helping to reduce traffic congestion and emissions. For transit authorities, it provides a direct communication channel to their customers, allowing them to provide better service and build loyalty. For residents and visitors, Google Wallet offers a hassle-free way to navigate the city's public transport network, making their journeys smoother and more enjoyable.
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Learn more about Google Wallet

See the product in action and explore how it works in the real world