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Cities today are facing mounting pressures to build vibrant, safe, and prosperous communities for their citizens. The overall mission of Google is to partner with cities worldwide to improve mobility, environmental sustainability, and economic growth in their communities.

We partner with a wide range of entities to help improve mobility, sustainability, and economic growth in our communities. The initiative is open to various public and private organizations that play a role in urban development and management.

Here are the types of organizations that can partner with us:

• Cities and regions: The initiative serves major metropolitan areas as well as smaller urban centers.
• Public authorities: This includes local, regional, and national government bodies and agencies involved in urban development, infrastructure, and public services.
• Trusted private partners: The initiative collaborates with trusted organizations that manage public infrastructure, such as transportation networks, public spaces, and other critical infrastructure. This can also include consulting organizations.

Partnering with Google on this initiative provides cities and other public and private organizations working with cities with a unique opportunity to leverage Google's technology, data, products and reach to address their most pressing challenges. The value proposition of this partnership is centered around three key pillars:

• Leverage our audience reach: Partners can leverage Google's vast user base, reaching over 2 billion users daily through products like Google Maps and Waze, to promote sustainable and efficient ways of transportations, improve traffic mobility and support local economies.
• Leveraging accuracy and freshness: Partners can utilize the most accurate and up-to-date maps of the world (Google Maps and Waze), which are constantly enriched by data contributions from cities and local communities. Our Data Contribution Platforms (such as Google Maps Content Partners, Waze for Cities or Google Transit Partners) allow authoritative partners to share their geospatial data to keep Google Maps and Waze updated and communicate directly with your expanded user base.
• Gaining actionable insights: Partners can make informed decisions based on valuable insights provided by Google's geospatial data analytics products. For example, Roads Management Insights provides access to Google's global roads information to improve the safety and efficiency of road networks, and Google Earth provides no-code geospatial evaluation and analysis tools for faster, more holistic decision-making on climate resilience, sustainable building.

All our user products (Google Maps, Waze, Google Business Profile, and Wallet) are free.

• Most of our partnership programs are offered at no cost to our partners, including Waze for Cities, Google Transit Partners, Google Maps Content Partners, Environmental Insights Explorer, Green Light, and Flood Hub.
• Google Earth operates on a freemium model. There is a Standard plan that is available for free, as well as paid Professional and Professional Advanced plans that offer more robust tools and features for planners, designers, and decision-makers.
• Roads Management Insights is an enterprise solution with a fixed monthly subscription. For specific pricing information, you would need to contact our Google Cloud sales team.

Google offers a suite of products that can help your city meet its climate goals by providing data-driven insights, promoting sustainable transportation, and optimizing traffic flow. Here is a brief overview of how our products can support city's climate action plans:

• Environmental Insights Explorer (EIE): A free tool that empowers cities to measure, plan, and reduce their carbon emissions by providing city-level estimates for transportation emissions, building emissions, and rooftop solar potential.
• Road Management Insights (RMI): This tool provides access to Google's global roads information to improve the efficiency of road networks, which can help your city reduce congestion and the associated emissions.
• Google Earth: A platform for data-driven urban decisions, Google Earth helps planners with heat resilience, sustainable building, and EV infrastructure planning.
• Google Maps Transit Partners: By sharing your transit data with Google Maps, you can encourage more people to use public transportation. The program helps you promote a mode shift by providing real-time, accurate transit information.
• Google Wallet: By making public transit more convenient and user-friendly, Google Wallet helps encourage a modal shift away from private cars. Users can digitize transit tickets and track their spending, all within the app.
• Google Maps: Offers several features to promote sustainable travel choices, including eco-friendly routing to suggest routes with lower fuel consumption and proactive Mode Suggestions for lower-carbon travel alternatives.
• Green Light: This AI-powered tool helps cities optimize traffic light timing to reduce stop-and-go traffic and emissions, with the potential for up to a 10% reduction in emissions at intersections.

Google offers a range of products that can help your city with its urban planning goals by providing data-driven insights and tools for analysis, visualization, and collaboration. Here are some of the key products and how they can support your urban planning efforts:

• Google Earth: This platform is a powerful tool for data-driven urban decisions, allowing planners to analyze, build, and collaborate with a comprehensive, interactive model of the world. It helps with planning for heat resilience, sustainable building, EV infrastructure, and mobility.
• Environmental Insights Explorer (EIE): EIE is a free tool that empowers cities to measure and plan for emissions reduction by providing insights into transportation and building emissions, as well as rooftop solar potential.
• Road Management Insights (RMI): RMI provides access to Google's road information, allowing you to build predictive models, understand traffic patterns, and identify problem areas to guide infrastructure improvements and traffic management strategies.
• Waze for Cities (WFC): This platform allows you not only to share real time road disruptions to drivers for short-term urban planning but also to analyze historical traffic data to understand traffic patterns for long-term transportation planning, as well as monitor and Improve real-time traffic incidents.
• Google Maps Content Partners (GMCP): This program is the primary way for authoritative partners to share foundational map data—such as new roads, addresses, bike lanes, and points of interest—which is essential for accurate urban planning.
• Green Light: An AI-powered tool that provides recommendations to optimize traffic light timing, helping to reduce stop-and-go traffic and improve overall traffic flow.
• Flood Hub: This platform uses AI to provide riverine flood forecasts up to 7 days in advance, helping cities prepare for and respond to flood events, manage resources, and protect communities.

Google's products can help your city meet its long-term transportation goals by providing data-driven insights for planning, tools for managing traffic, and platforms to promote sustainable transportation. Here are some of the key products and how they can support your long-term transportation strategy:

• Waze for Cities (WFC): This platform provides access to historical traffic data, which helps partners understand traffic patterns, evaluate the impact of past interventions, and make smarter strategic decisions for the future.
• Road Management Insights (RMI): RMI allows you to build predictive models to forecast future traffic conditions and identify recurring problem areas. This helps guide long-term infrastructure improvements and traffic management strategies.
• Google Earth: This tool allows you to visualize traffic patterns by layering aggregated vehicle trip data to identify areas with the highest activity. You can also overlay intersection data to pinpoint congestion issues and target solutions, such as improving signal timing.
• Environmental Insights Explorer (EIE): EIE helps you analyze year-over-year trends in transportation activity and emissions, including changes in the mix of transportation modes (e.g., driving vs. cycling). This data is crucial for informing mobility policies and tracking progress on long-term climate and transportation goals.
• Google Maps Content Partners (GMCP): Through this program, you can ensure your city's infrastructure is accurately reflected on the map. Sharing data on pedestrian paths and bike lanes makes these eco-friendly travel options easier for people to discover and use, supporting a long-term shift to sustainable transport.
• Green Light: This AI-powered tool provides recommendations to optimize traffic light timing. By improving traffic flow and reducing unnecessary stops, it helps to decrease congestion and vehicle emissions at intersections, contributing to a more efficient and sustainable road network.
• Google Maps Transit Partners: This program makes it easier for people to use public transport by integrating real-time schedules, service alerts, and fare information directly into Google Maps. By making transit more accessible and reliable, you can encourage a "mode shift" away from private cars, a key long-term transportation goal.
• Google Maps: Promotes sustainable travel by offering eco-friendly routing, suggesting lower-carbon travel alternatives, and displaying EV charging station information to support a long-term shift to greener transportation.
• Google Wallet: Encourages a long-term shift to public transport by making it more convenient. Users can digitize transit tickets and track fare savings, increasing ridership and supporting sustainable mobility.

Partnering with Google enhances public safety for drivers in two key ways. First, it provides drivers with critical, real-time information about road conditions and potential hazards through features available on Google Maps and Waze. Second, it equips partners with data-driven tools to analyze historical data, identify accident-prone areas, and take corrective actions to improve safety on their road networks.

Here are some of the ways this partnership helps to improve driver safety:

1. Real-time alerts: Both Google Maps and Waze provide drivers with critical safety alerts for a variety of situations, including:

• Crashes, construction, and road closures: Drivers receive real-time alerts about incidents on the road, allowing them to reroute and avoid delays.
• Speed limit changes: Both platforms display real-time speed limits to help drivers adhere to local traffic laws. Waze also provides alerts for significant speed reductions to prevent hard braking and accidents.
• Emergency vehicles: Waze alerts drivers to emergency vehicles stopped on the side of the road, enhancing safety for both drivers and first responders.

2. Proactive hazard warnings: The partnership allows for proactive warnings about potential dangers on the road:

• Accident-prone areas: Waze alerts drivers when they are approaching areas with a history of crashes, encouraging more cautious driving.
• Railroad crossings: Google Maps provides visual indicators of railroad crossings in the route preview and during navigation.
• Permanent road hazards and school zones: Waze provides alerts for permanent road hazards and for school zones during relevant days and times.

3. Data-driven safety improvements: By sharing authoritative data, partners can directly contribute to a safer driving experience:

• Google Maps Content Partners (GMCP): Partners can share geospatial data on road geometry, speed limits, and real-time road closures to enhance road safety and reduce congestion.
• Waze for Cities (WFC): This program allows authorities to broadcast road closures, hazards, and accidents directly to drivers on both Waze and Google Maps, keeping the community informed and safe.

4. Data analysis for proactive safety: Partners can use data tools to analyze historical traffic and crash data to identify dangerous areas and take corrective actions.

• Waze for Cities allows partners to analyze years of historical data on congestion, potholes, and crashes stored in Google Cloud, providing actionable insights into their city's traffic network.
• Road Management Insights helps to pinpoint recurring congestion hotspots and accident-prone locations, guiding infrastructure improvements and targeted traffic management strategies.
• By understanding where accidents frequently occur, cities can take corrective actions, such as redesigning intersections or implementing traffic calming measures, to enhance road safety.

City authorities can use Google Business Profile (GBP) to claim and manage the information for their public-facing locations, ensuring that details like operating hours, services offered, and contact information are up-to-date.

The website features an interactive page to help users identify the right products and solutions based on their role and specific challenges. You can visit it here.

Google Maps encourages citizens to choose lower-carbon travel alternatives through a variety of features designed to make sustainable transportation more accessible and appealing. Here are some of the key ways Google Maps helps promote greener travel:

• Eco-friendly routing: Google Maps uses AI to suggest fuel-efficient routes that have fewer hills, less traffic, and constant speeds. This helps drivers save money on fuel and reduce their carbon footprint. When multiple routes are available, Google Maps will show the relative fuel or energy savings between them, empowering users to make a more informed and sustainable choice.
• Mode suggestions: When you search for driving directions, Google Maps proactively suggests lower-carbon travel alternatives like biking, walking, or public transport, especially when they offer a similar arrival time. This encourages users to consider more sustainable options for their journey.
• Public transportation information: In partnership with transit agencies worldwide, Google Maps provides comprehensive public transport information, including real-time schedules, service alerts, and fare details. By making public transit easier to navigate, Google Maps helps to encourage its use as a viable alternative to driving.
• Micromobility options: Google Maps works with partners to surface sustainable transport options like shared bikes and scooters, making it easier for users to find and use these services for shorter trips.
• EV charging stations: To support the growing number of electric vehicle drivers, Google Maps provides information on the locations of EV charging stations, including real-time availability. This helps to reduce range anxiety and makes it easier for drivers to switch to electric vehicles.

As the primary platform where users discover local businesses and attractions, Google Maps drives economic growth by:

• Promoting tourism and local economies: Street View provides a visual way for tourists to research and plan their itineraries by exploring the city before they arrive, thus promoting tourism and local economies.
• Driving foot traffic to local businesses: The Local Guides community contributes reviews, photos, and other information that helps millions of people decide where to go and what to do, driving foot traffic to local businesses and supporting the local economy.

While both Environmental Insights Explorer (EIE) and Google Earth are powerful tools for cities, they serve different purposes and are designed for different use cases. Here’s a comparison to help you decide which tool is right for your needs:

Environmental Insights Explorer (EIE)
EIE is a specialized tool designed to help cities measure, plan, and reduce their carbon emissions. It provides city-level data and insights to support climate action planning.

You should use EIE for:

• Climate action planning: EIE provides city-level estimates for building emissions, transportation emissions, and rooftop solar potential, which can be used to inform your city's climate action plan.
• Sustainability reporting: The data from EIE can be used for sustainability reporting and emissions benchmarking
• Identifying emissions reduction opportunities: EIE helps you understand your city's emissions sources, allowing you to identify the most impactful areas for investment and intervention.

Google Earth
Google Earth is a broader visualization, analysis, and building platform for geospatial data. It offers a wide range of datasets, powerful no-code tools, and different levels of granularity for more detailed urban planning tasks.

You should use Google Earth for:

• Urban planning and design: Google Earth provides tools for urban planning, transportation analysis, climate resilience, and sustainable building design).
• Geospatial analysis: It allows you to leverage rich, high-resolution geospatial data combined with intuitive, no-code tools and AI for smarter decision-making. You can also layer datasets and integrate your own information to create interactive, data-driven maps.
• Visualizing your city: Google Earth allows you to access historical imagery, high-fidelity satellite imagery, and customizable basemaps to uncover patterns and trends over time.

In short, if your primary goal is to measure and plan for emissions reduction at a city-wide level, EIE is the right tool for you. If you need a more versatile platform for detailed geospatial analysis, visualization, and design for a variety of urban planning use cases, Google Earth would be a better fit.

While both Waze for Cities (WFC) and Roads Management Insights (RMI) provide valuable data for traffic analysis, they are designed for different use cases and are based on different data sources.

Here’s a comparison to help you decide which tool is right for your needs:
Waze for Cities (WFC)
WFC provides access to real-time and historical Waze data, allowing you to understand what's happening on your roads right now and analyze past trends. It is a free tool that gives partners a direct view into what Waze drivers are experiencing. Moreover, it also allows partners to share road disruptions data with Google Maps and Waze users.

You should use WFC for:

• Real-time traffic monitoring: Get a visual snapshot of road conditions with Traffic View and receive Unusual Traffic Alerts to flag slowdowns.
• Accessing real-time community data: Unlock real-time insights from over 200 million drivers through the Waze Data Feed, which is updated every 2 minutes.
• Historical trend analysis: Analyze years of historical data on congestion, potholes, and crashes stored in Google Cloud to uncover actionable insights about your city's traffic network.
• Community collaboration: Get insights and hands-on support from local Waze Map Editors to ensure your data is accurate and optimized for Waze.

Roads Management Insights (RMI)
RMI is an enterprise solution that provides access to Google's comprehensive, global road data to improve the safety and efficiency of your road networks. It is a paid subscription service designed for more robust, large-scale data analysis and integration.

You should use RMI for:

• Long-term planning and investment: Build predictive models to forecast future traffic conditions, understand long-term traffic patterns, and identify problem areas to guide infrastructure improvements and traffic management strategies.
• In-depth, real-time monitoring: Detect unexpected events, gain immediate awareness of traffic conditions, and enable a rapid response to incidents by integrating RMI data directly into your own traffic analytics solutions.
• Scalable and flexible data solutions: Monitor up to 60,000 routes across your entire jurisdiction without the need for physical hardware, and integrate the data directly into your existing analytics platforms.

In short, if you are looking for free, real-time, community-driven insights and are prepared to do your own analysis using Google Cloud tools, Waze for Cities is the right choice. If you need a more comprehensive, enterprise-level data product for deep analysis, predictive modeling, and seamless integration with your existing systems, Roads Management Insights would be a better choice.

Green Light is currently in an early research and private preview phase. As such, it is not a generally available product that anyone can sign up for.
However, if you are a city representative or a traffic engineer and are interested in the program, you can join a waiting list by completing a form on the Green Light website.

Google is actively using AI to help solve some of the most pressing urban challenges cities face today. Our tools leverage AI to provide data-driven insights and create more efficient, sustainable, and resilient urban environments.

Here are a few examples of how our products use AI to help your city:

• Green Light: This AI-powered tool analyzes traffic trends to provide recommendations for optimizing traffic light timing, which can help reduce stop-and-go traffic and emissions at intersections.
• Flood Hub: Powered by a breakthrough global hydrological AI model, this platform provides riverine flood forecasts up to 7 days in advance, helping cities prepare for and respond to flood events and protect their communities.
• Google Earth: The platform uses AI-assisted analysis for a variety of urban planning tasks. With Gemini capabilities, you can reduce the time spent finding, preparing, and analyzing geospatial data from days to minutes. This helps with tasks like site planning and evaluating solar feasibility.
• Environmental Insights Explorer (EIE): This tool uses advanced machine learning capabilities to provide insights into a city's emissions and environmental landscape. The Tree Canopy tool, for instance, uses AI and aerial imagery to estimate tree coverage, helping planners identify where to plant more trees to reduce urban heat.
• Google Maps: Features like eco-friendly routing use AI to suggest fuel-efficient routes by analyzing factors like traffic and elevation, helping to reduce the carbon footprint of daily travel.
• Data contribution platforms (Waze for Cities, Google Maps Content Partners, Google Transit Partners): We are actively integrating AI to make mapping more helpful and efficient. Currently, AI helps us process vast amounts of imagery to identify speed limits, detect road attributes, and model traffic patterns. For cities, this means we can often validate your data faster. We are also exploring how AI can help partners automate data ingestion in the future.

You can share your city's foundational map data with Google through our data contribution platforms. These programs are designed to help keep Google Maps and Waze updated with the most accurate and timely information. Here’s how you can contribute, based on the type of data you have:

Google Maps Content Partners (GMCP)
The Google Maps Content Partners (GMCP) program is a free platform that empowers authoritative partners to make their geospatial data accessible to millions of Google users.

What data you can share:

• Basic navigation and orientation: This includes road geometry, names, attributes, addresses, and political boundaries.
• Local discovery: You can share points-of-interest, park boundaries, and trails.
• Urban mobility and sustainability: This includes data on Electrical Vehicle Charging Stations, bike lanes, pedestrian data, and Low Emission Zones.

How to share:

• Scalable Contributions: For high-volume, recurring updates, you can share your existing datasets or live feeds.
• Curated Contributions: For specific, high-priority edits, you can use direct map editing tools to propose and submit new map features.

Waze for Cities (WFC)
Waze for Cities (WFC) is a free platform that allows authoritative partners to communicate directly with drivers on both Waze and Google Maps about real-time disruptions.

What data you can share:

• Real-time and planned road closures
• Non-closure road disruptions: This includes information on construction, crashes, and lane closures.
• Traffic events: You can provide details on major events that will impact traffic.

How to share:

• Data Feeds: This is ideal for scalable and automated updates of high-volume and recurring information.
• Waze Map Editor: You can use the Waze Map Editor for priority, curated edits to make immediate updates to the map.

Google Maps Transit Partners
The Google Maps Transit Partners program allows transport authorities and operators to share their data with Google Maps, making it easier for users to plan their public transport journeys.

What data you can share:

• Static schedules
• Real-time data: This includes departure and arrival times, service alerts, and vehicle positions.
• Accessibility information: You can share details like wheelchair accessibility.

How to share:
Data is shared using the General Transit Feed Specification (GTFS) and GTFS-realtime formats.

Yes, when your city uses Waze for Cities to report any road disruption, that information will also appear on Google Maps. Waze for Cities is the primary gateway for sharing real-time road disruption data to both Google Maps and Waze. Through the Waze Partner Hub, authorities can broadcast real-time road closures, hazards, and accidents to drivers on both Waze and Google Maps, ensuring that critical information reaches the people who need it most, when they need it most.

Transit agencies can provide real-time service alerts and updates to riders through the Google Maps Transit Partners program. By participating in this program, transit agencies can share their data with Google Maps, which then makes the information accessible to all Google Maps users.

Here's how your transit agency can provide these updates:

• Share real-time data: Your agency can provide real-time information, including departure and arrival times, service alerts, and vehicle positions. This is done using the General Transit Feed Specification (GTFS)-realtime format. You can publish automated feeds for service disruptions or manually create and edit alerts.
• Share static schedules and accessibility information: In addition to real-time data, you can also share your static transit schedules and accessibility information, such as wheelchair accessibility. This is done using the GTFS format.

By sharing this data, you can:

• Provide real-time updates: Give passengers accurate, live transit information.
• Enable accessible planning: Allow passengers to plan trips in their native language with Google's multi-language options.
• Encourage mode shift: Prompt riders to choose public transit by providing them with reliable, up-to-date information.

The website features an interactive page to help users identify the right products and solutions based on their role and specific challenges. You can visit it here.

While both Waze for Cities (WFC) and Google Maps Content Partners (GMCP) are free programs that allow you to share roads data with Google, they are designed for different types of information and use cases.

Here’s a comparison to help you decide which tool is right for your needs:

Waze for Cities (WFC)
WFC is your "megaphone to hundreds of millions of Waze and Google Maps drivers". It is designed for real-time communication about temporary road conditions and events. Use WFC to share ephemeral data that drivers need to know right now.

You should use WFC for:

• Real-time and planned road closures: Share information on full road closures, whether they are planned in advance or happening in real-time.
• Non-closure road disruptions: Communicate other disruptions that impact traffic, such as construction, crashes, and lane closures.
• Traffic events: Provide details on major events that will impact traffic, allowing for better planning and communication.

For urgent, day-of changes or emergencies, Waze for Cities is your strongest tool, as updates made there go live to drivers almost immediately.

Google Maps Content Partners (GMCP)
GMCP is a platform that empowers authoritative partners to make their foundational geospatial data accessible and useful to hundreds of millions of Google users. It is designed for sharing more permanent data that forms the base map.

You should use GMCP for datapoints about:

• Basic navigation and orientation: This includes road geometry, names, and attributes; addresses; and political boundaries.
• Local discovery: You can share points-of-interest, park boundaries, and trails.
• Urban mobility and sustainability data: This includes information on Electrical Vehicle Charging Stations, bike lanes, pedestrian data, and Low Emission Zones.

In short, if you need to share real-time information about temporary road disruptions, use Waze for Cities. If you want to share foundational map data that is more permanent, use Google Maps Content Partners.

You can use Google's tools to manage traffic for large-scale events by sharing information about road closures and other traffic-impacting situations. This ensures that drivers on both Google Maps and Waze receive timely and accurate information.

The primary tool for this is Waze for Cities (WFC), which acts as your "megaphone to hundreds of millions of Waze and Google Maps drivers". It provides a direct line to guide, alert, and inform every driver in your city.

Here’s a breakdown of the options available through Waze for Cities for managing events:
1. Planned traffic events: This is the established tool for communicating about scheduled traffic events of all types. It is versatile and supports:

• Traditional events defined by road closures, such as marathons, parades, or festivals.
• Events defined by an area (polygon) on the map, for situations where a broader area is impacted without specific road closures, like a large concert or sporting event.

2. Unplanned disruptions: This feature enables real-time reporting and notification of unexpected incidents that may occur during an event. This is crucial for managing traffic during emergencies or unforeseen circumstances. Key capabilities include:

• Real-time reporting of unexpected incidents.
• The ability to activate push notifications for events that are already in effect, ensuring drivers receive immediate and critical information.

3. Local driving advisories: This feature is designed for proactive communication about permanent planned changes to driving rules and traffic arrangements. It's a scalable and convenient way to inform drivers about upcoming changes, ensuring they are aware of new traffic patterns or regulations before they are implemented.

• For urgent, day-of changes or emergencies, Waze for Cities is your strongest tool, as updates made there go live to drivers almost immediately.
• Additionally, you can use Google Maps Content Partners (GMCP) for planned events. We recommend sending the data well in advance via the GMCP tool. This platform is also useful for uploading specific, one-time road closures.

Partnering with Google enhances public safety for drivers in two key ways. First, it provides drivers with critical, real-time information about road conditions and potential hazards through features available on Google Maps and Waze. Second, it equips partners with data-driven tools to analyze historical data, identify accident-prone areas, and take corrective actions to improve safety on their road networks.

Here are some of the ways this partnership helps to improve driver safety:

1. Real-time alerts: Both Google Maps and Waze provide drivers with critical safety alerts for a variety of situations, including:

• Crashes, construction, and road closures: Drivers receive real-time alerts about incidents on the road, allowing them to reroute and avoid delays.
• Speed limit changes: Both platforms display real-time speed limits to help drivers adhere to local traffic laws. Waze also provides alerts for significant speed reductions to prevent hard braking and accidents.
• Emergency vehicles: Waze alerts drivers to emergency vehicles stopped on the side of the road, enhancing safety for both drivers and first responders.

2. Proactive hazard warnings: The partnership allows for proactive warnings about potential dangers on the road:

• Accident-prone areas: Waze alerts drivers when they are approaching areas with a history of crashes, encouraging more cautious driving.
• Railroad crossings: Google Maps provides visual indicators of railroad crossings in the route preview and during navigation.
• Permanent road hazards and school zones: Waze provides alerts for permanent road hazards and for school zones during relevant days and times.

3. Data-driven safety improvements: By sharing authoritative data, partners can directly contribute to a safer driving experience:

• Google Maps Content Partners (GMCP): Partners can share geospatial data on road geometry, speed limits, and real-time road closures to enhance road safety and reduce congestion.
• Waze for Cities (WFC): This program allows authorities to broadcast road closures, hazards, and accidents directly to drivers on both Waze and Google Maps, keeping the community informed and safe.

4. Data analysis for proactive safety: Partners can use data tools to analyze historical traffic and crash data to identify dangerous areas and take corrective actions.

• Waze for Cities allows partners to analyze years of historical data on congestion, potholes, and crashes stored in Google Cloud, providing actionable insights into their city's traffic network.
• Road Management Insights helps to pinpoint recurring congestion hotspots and accident-prone locations, guiding infrastructure improvements and targeted traffic management strategies.
• By understanding where accidents frequently occur, cities can take corrective actions, such as redesigning intersections or implementing traffic calming measures, to enhance road safety.

Improving the map helps your local economy by making it easier for people to discover, navigate to, and engage with local businesses and attractions. By contributing data and leveraging Google's tools, you can significantly boost economic activity in your city. Here’s how our products can help:

1. Google Maps Content Partners (GMCP): By sharing your city's geospatial data through the GMCP program, you can:

• Support tourism and local businesses: Improve the visibility of small businesses and enhance the experience for tourists by ensuring that local points of interest, parks, and landmarks are accurately represented on the map.

2. Google Business Profile: This free tool allows you to:

• Help businesses find new customers: By creating a free Business Profile, local businesses can convert people searching for their products and services on Google Search and Maps into new customers.
• Increase accessibility to civic services: Government buildings, offices, and public venues can be claimed by city authorities to ensure that information such as opening hours and services are accurate and up-to-date for constituents.

3. Google Maps: As the primary platform where users discover local businesses and attractions, Google Maps drives economic growth by:

• Promoting tourism and local economies: Street View provides a visual way for tourists to research and plan their itineraries by exploring the city before they arrive, thus promoting tourism and local economies.
• Driving foot traffic to local businesses: The Local Guides community contributes reviews, photos, and other information that helps millions of people decide where to go and what to do, driving foot traffic to local businesses and supporting the local economy.

Google Maps encourages citizens to choose lower-carbon travel alternatives through a variety of features designed to make sustainable transportation more accessible and appealing. Here are some of the key ways Google Maps helps promote greener travel:

• Eco-friendly routing: Google Maps uses AI to suggest fuel-efficient routes that have fewer hills, less traffic, and constant speeds. This helps drivers save money on fuel and reduce their carbon footprint. When multiple routes are available, Google Maps will show the relative fuel or energy savings between them, empowering users to make a more informed and sustainable choice.
• Mode suggestions: When you search for driving directions, Google Maps proactively suggests lower-carbon travel alternatives like biking, walking, or public transport, especially when they offer a similar arrival time. This encourages users to consider more sustainable options for their journey.
• Public transportation information: In partnership with transit agencies worldwide, Google Maps provides comprehensive public transport information, including real-time schedules, service alerts, and fare details. By making public transit easier to navigate, Google Maps helps to encourage its use as a viable alternative to driving.
• Micromobility options: Google Maps works with partners to surface sustainable transport options like shared bikes and scooters, making it easier for users to find and use these services for shorter trips.
• EV charging stations: To support the growing number of electric vehicle drivers, Google Maps provides information on the locations of EV charging stations, including real-time availability. This helps to reduce range anxiety and makes it easier for drivers to switch to electric vehicles.

As the primary platform where users discover local businesses and attractions, Google Maps drives economic growth by:

• Promoting tourism and local economies: Street View provides a visual way for tourists to research and plan their itineraries by exploring the city before they arrive, thus promoting tourism and local economies.
• Driving foot traffic to local businesses: The Local Guides community contributes reviews, photos, and other information that helps millions of people decide where to go and what to do, driving foot traffic to local businesses and supporting the local economy.